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Latest Feature News 🔥
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Delving Back into the Fray: A Love Letter
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Oct. 5, 2022, 2:47 p.m.
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EU Introduces USB-C Charging Requirement for Portable Electronics
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Oct. 5, 2022, 1:35 p.m.
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Where Adorability Meets the Occult: Unveiling Cult of the Lamb
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Oct. 5, 2022, 1:12 p.m.
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Does Unity Remain Committed to Game Development?
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Oct. 4, 2022, 2:42 p.m.
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Unveiling the Transformation Behind Asmodee Digital's Rebranding
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Oct. 4, 2022, 1 p.m.
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Bandai Namco: A New Era Initiated with Elden Ring
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Oct. 3, 2022, 1:52 p.m.
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Expert Guidance for Embattled Publishers | This Week in Business
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Sept. 30, 2022, 2:15 p.m.
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Unveiling Moonbreaker: A Revolutionary Project from Unknown Worlds, Featuring Canterbury Tales, Miniatures, Audio Dramas, and a Best-Selling Author
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Sept. 29, 2022, 2:03 p.m.
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Mobile Game Publishers: The Need for Transformation in a Post-Attribution Era
By Kate Minogue, Head of Marketing Science, Facebook Gaming, EMEA at Meta The introduction of Apple's App Tracking Transparency (ATT) over two years ago marked a significant shift in the mobile advertising landscape. The changes brought about by ATT have forced companies to reevaluate their marketing practices, but many have been slow to adapt. The industry's overreliance on attribution has hin…
Sept. 28, 2022, 2:15 p.m.
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Aaron Greenberg Takes on Xbox Games Marketing VP Role and Other Industry Appointments
The games industry has seen a plethora of new appointments and promotions in recent times. To keep track of these developments, we have compiled a list of the key moves. If your company has any new hires or promotions, please share the details with us at newhires@gamesindustry.biz. Microsoft veteran Aaron Greenberg has been promoted to Vice President of Xbox Games Marketing, having previously ser…
Sept. 28, 2022, 2:15 p.m.