Navigating the Challenges: Key Takeaways from the Mobile Market Downturn
The gaming industry, once considered immune to economic fluctuations, faced a significant downturn in 2022. According to data.ai, the global video game market decreased by 5% in 2022, with the mobile segment being the hardest hit, declining by almost 7%. This decline can be attributed to several factors, including changes in player spending habits, increased competition from short video services …
Oct. 12, 2023, 2:44 p.m.