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Feature
Remedy's Groundbreaking Take on Co-op Gameplay with FBC: Firebreak
Remedy's foray into the world of co-op gaming is marked by the release of FBC: Firebreak, a game that not only represents the developer's first venture into multiplayer but also its first foray into the first-person shooter genre. This new direction comes with its own set of challenges, particularly in appealing to fans of Remedy's narrative-driven, lore-heavy single-player games while also attra…
May 29, 2025, 1:30 p.m.
Feature
How Landfall Leveraged Unity and Steam Next Fest to Drive Haste's Success
Swedish game developer Landfall has experienced a remarkable year, with the surprise hit Content Warning in 2024. This cooperative horror game, created in just six weeks, sold over 2 million copies after being made available for free for the first 24 hours. Fast forward to the present, Landfall has achieved another success with the third-person running game Haste. Haste is a vastly different proj…
May 29, 2025, 1 p.m.
Feature
Sponsored | Unity and Steam Next Fest: The Key to Landfall's Haste Success
Landfall, the Swedish developer behind Content Warning, has seen another success with Haste, a third-person running game. Unlike Content Warning, which was created in six weeks, Haste was developed over four years and features a single-player adventure where the player runs at high speeds through procedurally generated worlds. Landfall attribute Haste's success to its viral concept and the decisi…
May 29, 2025, 1 p.m.
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How Landfall's Haste Gained a Competitive Edge with Unity and Steam Next Fest
Following a remarkable year, Swedish developer Landfall has achieved another milestone with its third-person running game, Haste. This single-player adventure, where players flee a collapsing universe at incredible speeds through vibrant, procedurally generated worlds, is vastly different from Landfall's previous cooperative horror game, Content Warning. Despite the differences, Landfall applied …
May 29, 2025, 1 p.m.
Feature
How Unity and Steam Next Fest Propelled Landfall's Haste to Success
It has been a remarkable year for the Swedish game development studio Landfall, following the massive success of its cooperative horror game Content Warning in 2024. This game, created in just six weeks, sold over 2 million copies after being made available for free for the first 24 hours. Now, Landfall has achieved another success with its third-person running game, Haste. Unlike Content Warning…
May 29, 2025, 1 p.m.
Feature
Maximizing Value Across the Player Journey: A New Approach for Gaming Brands
Achieving success in mobile gaming is a multifaceted process that involves multiple stages, from initial discovery to long-term engagement and advocacy. Each of these stages has a significant impact on Return on Ad Spend (ROAS), a key metric that guides performance-driven marketing decisions in the gaming industry. However, extracting maximum value from each stage requires a deep understanding of…
May 28, 2025, 10 a.m.
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Unlocking Player Value: A Comprehensive Approach to the Gaming Journey
Achieving success in the mobile gaming industry is a multifaceted process that encompasses various stages of the player journey. From the initial discovery of a game to the moments that foster long-term engagement, every interaction plays a pivotal role in shaping the outcome. The key stages of discovery, engagement, and advocacy have a direct impact on Return on Ad Spend (ROAS), a crucial metric…
May 28, 2025, 10 a.m.
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Unlocking Maximum Value: How Gaming Brands Can Thrive at Every Stage of the Player Journey
Success in the mobile gaming industry is not achieved through a single event, but rather through a series of interconnected experiences that make up the player's journey. From the initial discovery of a game to the moments that foster long-term engagement and loyalty, every touchpoint plays a crucial role in determining the outcome. The key stages of this journey - discovery, engagement, and advo…
May 28, 2025, 10 a.m.
Feature
Unlocking Value at Every Stage of the Player Journey for Gaming Brands
Achieving success in mobile gaming is a multifaceted process that involves multiple stages. From the initial encounter with a game to the moments that foster engagement and retention, every interaction plays a crucial role in shaping the outcome. The various stages of the player journey, including discovery, engagement, and advocacy, have a direct impact on Return on Ad Spend (ROAS), a key metric…
May 28, 2025, 10 a.m.
Feature
Revolutionizing the Gaming Industry: Sandfall and Kepler on Team Size, AA Games, and Future Plans
The massive success of Clair Obscur: Expedition 33, which sold 2 million copies within 12 days of its launch, has put the spotlight on its developer, Sandfall Interactive, and its publisher, Kepler Interactive. The game's achievement has given hope to the entire gaming industry, which is currently facing a saturated market, widespread layoffs, and escalating development costs. Kepler Interactive…
May 27, 2025, 11:09 a.m.