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Feature
India's Gaming Industry: A New Frontier
The Indian gaming industry has undergone a significant transformation since 2018, with the launch of PlayerUnknown's Battlegrounds marking a pivotal moment in the market. Prior to this, real-money gaming titles dominated the Indian gaming landscape, but the success of Krafton's multiplayer shooter demonstrated a desire for more diverse gaming experiences. According to independent consultant Same…
Dec. 10, 2024, 3:25 p.m.
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The Future of Mobile Gaming Growth: Unlocking the Power of Neural Networks
The mobile gaming industry has traditionally relied on programmatic advertising partners to achieve scale. However, as the market becomes increasingly competitive, a new approach is needed. Mobile games now require aggressive ROI targets, which demand consistent user engagement, ad interaction, and in-app purchases. To achieve this, game developers need an advertising partner that can harness dat…
Dec. 10, 2024, 2 p.m.
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The Future of Mobile Gaming Growth: Unlocking the Power of Neural Networks
The mobile gaming industry has traditionally relied on programmatic advertising to achieve scale, but with increasingly competitive markets, a more strategic approach is needed. To drive growth, mobile games require an ad partner that can leverage data in innovative ways to deliver consistent user engagement, in-app purchases, and strong ROI. This is where neural network solutions, such as Liftof…
Dec. 10, 2024, 2 p.m.
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The Future of Mobile Gaming: Unlocking Growth with Neural Networks
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Dec. 10, 2024, 2 p.m.
Feature
The Future of Mobile Gaming Growth: Unlocking Potential with Neural Networks
The mobile gaming industry has traditionally relied on programmatic advertising partners to achieve scale, but with increasing competition, this approach is no longer sufficient. To meet aggressive ROI targets, mobile games require an ad partner that can leverage data in innovative ways to drive consistent user engagement, ad interaction, and in-app purchases. This is where neural network solutio…
Dec. 10, 2024, 2 p.m.
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Crafting a Modern Monument Valley Experience
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Dec. 10, 2024, 11:12 a.m.
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Reimagining a Timeless Classic for a New Generation
A decade after the series' debut, Monument Valley 3 is set to release, reflecting the evolution of developer Ustwo Games over the years. Having experimented with DLC, subscription services, and community-driven games, Ustwo has infused these experiences into the latest opus of its star franchise. Monument Valley 3 introduces new characters, mechanics, and a larger world, accompanied by a live ser…
Dec. 10, 2024, 11:12 a.m.
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Crafting a New Era for Monument Valley with the Netflix Generation
Following a decade since the debut of the series, Monument Valley 3 is set to launch, reflecting the evolution of developer Ustwo Games over this period. The game introduces new characters, mechanics such as sailing, an expanded world, and a standalone story, while also adopting a live service approach with Ustwo aiming to release new content seasonally. Between these major chapters, the develope…
Dec. 10, 2024, 11:12 a.m.
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Crafting a Monument Valley Experience for the Netflix Era
Monument Valley 3 is set to launch today, marking a decade since the series first debuted, and reflecting the evolution of developer Ustwo Games over that time. Having explored DLC, subscription services, and games that champion communities and the natural world, Ustwo has poured these experiences into the highly anticipated third installment of its star franchise. Monument Valley 3 introduces …
Dec. 10, 2024, 11:12 a.m.
Feature
Cult Games' Acquisition of Neonhive: A Strategic Move
Cult Games, an indie publishing label, has acquired Neonhive, a PR, publishing, and marketing firm. According to Helen Burnill, CEO of Cult Games, the acquisition was a natural step for the company's growth. Burnill recognized the need for a skilled team with proven expertise, which led her to approach Korina Abbott, founder and director of Neonhive. Abbott, who has been appointed COO at Cult Gam…
Dec. 9, 2024, 2 p.m.