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Bain & Co Report Reveals Only 20% of Gamers Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four‑year horizon. Despite this healthy macro‑trend, player behaviour shows a pronounced preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles t…
Aug. 18, 2026, 1 p.m.
News
Bain & Company Finds Only 20% of Gamers Actively Hunt for Fresh Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year cycle. Despite this healthy macro‑level growth, the underlying consumer behavior reveals a striking preference for the familiar: about two‑thirds of gamers say they gravitate towar…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue New Releases
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts anticipate that this momentum will continue for at least another four‑year period. Despite this healthy overall trajectory, player behavior shows a strong preference for the familiar: about two‑thirds of gamers say they gravitate towa…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only One in Five Gamers Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly 3 % over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this healthy macro‑trend, player behaviour remains heavily tilted toward the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles they already kn…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to continue for another four-year stretch. Yet player behavior tells a different story: about two‑thirds of gamers gravitate toward familiar franchises or sequels, while merely one in five actively seeks out brand‑new…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only One in Five Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year cycle. Despite this healthy macro‑trend, player behavior tells a more nuanced story: about two‑thirds of gamers still gravitate toward familiar franchises or sequels, while only on…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Yet, despite this healthy financial trajectory, player behavior reveals a pronounced conservatism: about two‑thirds of gamers gravitate toward familiar franchises or sequel…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Despite this healthy macro‑level growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s latest annual Gaming Report, which gathe…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year period. Despite this healthy overall growth, player behavior reveals a striking conservatism: about two‑thirds of gamers stick to titles they already know—sequels, franchises, or f…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Pursue New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year horizon. Yet, despite this healthy financial backdrop, player behavior reveals a striking conservatism: about two‑thirds of gamers gravitate toward familiar franchises or sequels,…
Aug. 18, 2026, 1 p.m.