What Sets Two Point Studios Apart in the Competitive Management Sim Genre

Two Point Studios has released its latest management sim game, Two Point Museum, amidst a crowded market of simulation titles. To stand out, the team focuses on not taking itself too seriously, allowing for a mix of realistic and whimsical elements. The games' characters are full of personality and charm, providing comic relief and conveying what's happening in the simulation. The studio considers various player types, from 'manic managers' to 'decorators', to balance familiarity and ease of access. They prioritize first impressions, introducing core features gradually to avoid overwhelming players. The team also focuses on 'accessible depth', layering complex systems to introduce them to players without feeling overwhelming. This approach is evident in specific features like exhibitions, expeditions, and museum management in Two Point Museum. The studio develops its games with a complex system, providing detailed control to players, and emphasizes iteration and experimentation. With each game, the team identifies key features and unique hooks to differentiate it from others in the genre. The expedition system in Museum is a prime example, allowing players to send teams on treasure hunts to collect items and artefacts. Inspired by previous games, the expedition system underwent 15 iterations to add layers of strategy. Two Point Studios has been making interconnected games set in the fictional Two Point county for nine years, with each game building upon the last. The studio has learned valuable lessons from its previous titles, including how to make sim games approachable, design user interfaces, and develop games with controller support. The team has also incorporated community feedback, making each game unique and surprising players with new features.