A Glimpse into Tencent's Operations
As one of the world's largest video game companies, Tencent has a significant presence in the global gaming industry, with a diverse portfolio of studios and game developers across the globe, including Riot Games, Funcom, and Supercell. Despite its size and influence, Tencent has often been perceived as secretive, but the company is now making a concerted effort to be more open and transparent. According to Zhu, this shift is driven by a desire to attract top talent and to help people better understand the company's vision and values. Zhu himself joined Tencent from Activision, where he was VP of studio operations, and has been working to build bridges between the company's different studios and teams. As someone who has worked in both the East and the West, Zhu is well-placed to understand the cultural and geographical nuances that shape the gaming industry. He notes that while Tencent's image may be different in different parts of the world, the company is committed to supporting its studios and developers, and to helping them create innovative and engaging games. In terms of its acquisition strategy, Zhu suggests that Tencent is looking for studios with a strong track record of developing high-quality games, and a passion for innovation and risk-taking. The company has made a number of significant acquisitions in recent years, including its purchase of a majority stake in Supercell, the developer of Clash of Clans. Zhu also highlights the importance of cross-pollination between different studios and teams, and notes that Tencent is working to build stronger links between its Eastern and Western developers. This includes establishing Chinese support teams to work with Western studios, and exploring ways to share knowledge and expertise across the company. Looking to the future, Zhu believes that the gaming industry will continue to evolve and change, with a growing focus on emerging technologies like AI and cloud gaming. He notes that Tencent is already investing heavily in these areas, and is working to develop new tools and platforms to support its developers. At the same time, Zhu emphasizes the importance of creating games that are accessible and engaging for a wide range of players, regardless of their geographical location or device. This includes developing games that can run on lower-spec devices, and that are optimized for different types of hardware and software. Overall, Zhu's comments offer a fascinating glimpse into the inner workings of Tencent, and highlight the company's commitment to innovation, transparency, and collaboration. As the gaming industry continues to evolve and grow, it will be interesting to see how Tencent adapts and responds to the changing landscape, and how it works to build on its position as one of the world's leading game developers and publishers.