Craft Your Own Adventure Without Coding

Jordan Weisman, a seasoned entrepreneur in both tabletop gaming and video games, has founded several companies, including FASA Corporation and Wizkids. He has also been involved in the creation of various video games, such as MechCommander and Shadowrun Returns. Weisman's latest venture, Endless Adventures, combines his experience in both fields in a unique way. With Adventure Forge, the first project from Endless Adventures, Weisman aims to empower users to create their own narrative-focused games without requiring coding knowledge. The platform will come with Tales of Fortunata, a setting filled with colorful characters, designed to inspire users to create their own stories. Weisman emphasizes the importance of iteration and quality in game development, and how Adventure Forge's approach, using contextual drop-down menus, allows designers to create sophisticated logic without needing to learn syntax. The business model for Adventure Forge is a twist on Roblox, where creators purchase the tool upfront and can choose to monetize their creations, with Endless Adventures taking a cut of the proceeds. The platform will have two storefronts: Civilization, a curated content store with vetted materials, and Wild West, a more open space where users can flag objectionable content. Weisman notes that the industry has learned from past experiences with mergers and acquisitions, and that understanding the culture of the companies involved is crucial for a successful acquisition. He believes that the industry is more mature now, with a better understanding of game development and the importance of preserving studio culture.