Introducing Game On Australia: A New Digital Platform Showcasing Australian Game Development Excellence

The Interactive Games & Entertainment Association has unveiled Game On Australia, a groundbreaking digital platform designed to put the spotlight on the thriving Australian game development sector. Backed by the Australian Government's International Cultural Diplomacy Arts Fund, Game On Australia aims to demonstrate Australia's status as a prime destination for game development, boasting a unique blend of innovative talent, cutting-edge infrastructure, and supportive government policies. The platform's central hub is the Game On Australia website, which serves as a valuable resource for local developers, offering insights into funding opportunities, industry trends, and key statistics. A Global Games Powerhouse: Discover Australia's Gaming Industry on YouTube The website also underscores the benefits of investing in Australian talent, including the attractive 30% Federal Digital Games Tax Offset, introduced in 2022. This incentive enables eligible companies to claim 30% of their Australian development expenditure, making it an enticing proposition for investors. "Australia's game development industry is a shrewd business investment, driven by creativity and fueled by world-class talent, generous tax incentives, and a proven history of global success," according to Ron Curry, CEO of IGEA. "We are poised to welcome international studios, publishers, and partners into our vibrant game development ecosystem."