Marvelous USA and Xseed Games to Function as Independent Publishing Labels

Marvelous, a Japanese game developer, has unveiled organizational changes affecting its subsidiaries, Marvelous USA and Xseed Games. Xseed Games will proceed with publishing third-party titles, including upcoming releases such as The Big Catch and Moonlight Peaks. In contrast, Marvelous USA will concentrate on publishing Marvelous-developed games, including the Story of Seasons series and Rune Factor titles. Additionally, Marvelous USA will provide business, operational, and marketing support to its parent company's arcade division as it expands into Western markets with Naruto Emblem Battle. According to Marvelous, "this strategic move enables the company to present its owned intellectual properties under a unified global brand, fostering growth and expansion in the Western market." The adjustments are expected to enhance the organization's capabilities, allowing it to undertake more ambitious projects with increased development scope and budgets. Furthermore, the distinction between the two labels grants Xseed Games greater autonomy in pursuing titles, enabling it to build upon its legacy of discovering and publishing hidden gems from around the world with a more targeted approach.