Phoenix Games Acquires PopReach Games India in Latest Expansion Move

Phoenix Games has successfully acquired PopReach Games India, a prominent live operations firm, in a deal valued at approximately $9.8 million in cash. This strategic acquisition is set to bolster Phoenix Games' global footprint, leveraging PopReach's extensive portfolio of free-to-play titles. Headquartered in Bengaluru, PopReach Games India boasts an impressive library, including notable titles such as Smurf's Magic Match, Gardens of Time, and Kitchen Scramble. According to Phoenix Games CEO Klaas Kersting, "The acquisition of PopReach Games represents a significant milestone for our company, not only expanding our team with 100 dedicated professionals but also enriching our portfolio with a collection of internationally recognized IPs and games that continue to engage millions of players worldwide."