Twitch Revamps Partner Program to Boost Streamer Earnings
Twitch has unveiled significant changes to its streamer payment structure, aiming to provide higher revenue shares to a larger number of broadcasters. According to a blog post from CEO Dan Clancy, these updates will enable three times as many streamers to access premium revenue share rates. The modifications include the expansion and rebranding of the Partner Plus Program to the Plus Program, which will now be open to Affiliate members, effective May 1, 2024. Additionally, the $100,000 cap on the 70/30 revenue tier will be removed, and a new 60/40 revenue share will be introduced for streamers with 100 or more paid subscribers over three consecutive months. The eligibility criteria for the 70/30 share have also been revised, reducing the required number of subscribers from 350 to 300. Furthermore, Twitch is transitioning to a fixed-rate model for Prime Gaming subscription payouts, which may result in a minor decrease in revenue for some streamers but is expected to have a minimal overall impact. Clancy emphasized that these changes aim to establish a transparent and sustainable framework for streamer compensation, contributing to the long-term viability of the platform.