Leveraging Social Media to Streamline Your Hiring Process

Building a high-performing team is crucial for any organization, regardless of its size. However, traditional hiring methods can be time-consuming and costly, especially for smaller studios. At Gylee Games, we've discovered that utilizing social media platforms like Twitter and Bluesky can be a game-changer in finding and recruiting top talent. This approach not only saves time and resources but also allows us to connect with potential candidates on a more personal level. As a small studio, we don't have the luxury of being a household name, so we rely on alternative methods to attract high-quality recruits. Social media has become an essential tool in our hiring process, enabling us to discover and engage with senior-level developers, artists, and animators who may not be accessible through traditional channels. By leveraging social media, we can bypass the formalities of the hiring process and get a glimpse into a candidate's personality, work ethic, and values. This approach has been instrumental in helping us build a talented and cohesive team. One of the significant advantages of recruiting through social media is that it allows us to find higher-quality candidates, particularly artists and animators who showcase their work on platforms like Twitter. By following potential candidates and engaging with their content, we can assess their skills, creativity, and fit with our company culture. Hiring through social media requires a mindful approach, where we actively seek out and engage with potential candidates, rather than relying on traditional recruitment methods. This process involves following industry leaders, using relevant hashtags, and participating in online communities related to our field. While social media hiring has its downsides, such as the need to present ourselves as attractive employers, the benefits far outweigh the drawbacks. By being active and authentic on social media, we can showcase our company culture, values, and mission, making us more appealing to potential candidates. The results speak for themselves: approximately 80% of our team members have been hired through social media, and we've seen significant improvements in retention rates and team cohesion. Our experience has shown that social media hiring can be a powerful tool for game development teams of all sizes, allowing us to connect with top talent, build a strong team, and drive business success. To maximize the potential of social media hiring, it's essential to: - Frequently engage with potential candidates and stay up-to-date with industry trends - Develop a deep understanding of potential hires by reviewing their online presence and work - Master the social media platform of your choice, creating a compelling online presence that showcases your company culture and values By following these key principles, you can unlock the full potential of social media hiring and build a high-performing team that drives your business forward.