The upcoming Gamescom Asia × Thailand Game Show has just unveiled the full roster of exhibitors slated to appear at the 2026 edition, confirming that many of the world’s most recognizable gaming powerhouses will be on hand. Among the headline participants are industry titans Capcom, Bandai Namco and The Pokémon Company, while the presence of Nintendo and PlayStation will be represented through their official local partners rather than direct corporate booths. It is worth noting that Sony, which chose not to maintain a dedicated stand at last month’s European Gamescom, will also be absent as a standalone exhibitor in Bangkok. In contrast, both Nintendo and Microsoft’s Xbox brand will be represented, underscoring the event’s appeal to a broad spectrum of console manufacturers.
Beyond the marquee names, the show will host a diverse mix of technology and game development firms. Attendees can expect to see booths from 4Divinity, Elementa, Gryphline, Kuro Games, as well as hardware and peripheral specialists such as Razer, AMD and Lenovo. These companies will showcase everything from next‑generation graphics solutions to innovative input devices, providing a comprehensive look at the ecosystem that supports modern game creation. The business area of the exhibition is set to become a truly international hub, featuring pavilions from 25 different countries and regions.
Dedicated stands will be built for Austria, Germany, the Philippines, South Korea, Spain and the host nation Thailand, among others. This geographic breadth reflects the organisers’ ambition to turn the event into a crossroads for global developers, publishers, investors and service providers. In addition to the exhibition floor, the Gamescom Asia × Thailand Game Show will run a series of pitch and reverse‑pitch contests designed to foster collaboration between creators and financiers.
Xsolla, a leading video‑game commerce platform, will sponsor the “Invest Circle and VIP XPerience” programme, which aims to bring developers, publishers and potential investors together in face‑to‑face meetings, facilitating deal‑making and partnership opportunities that might otherwise be difficult to arrange remotely. The conference component of the business area will feature more than 70 speakers drawn from over 20 nations, spread across four dedicated stages.
Among the most anticipated talks is a keynote by John Romero, co‑founder of id Software, titled “Why We Still Make Games.” Romero will also be honoured with the event’s lifetime‑achievement award, recognizing his enduring influence on the medium. Other confirmed speakers bring a wealth of expertise from various corners of the industry.
Nick Herman and Dennis Lenart of AdHoc Studio will share insights on studio management and creative pipelines. Zhen Fang, Vice President of Roblox and head of its international division, will discuss the rise of user‑generated content platforms. Jane Lau, head of production at Tencent, will provide a perspective on scaling games for massive audiences in the Asian market.
Emilio Coppola, executive director of the Godot engine, will talk about open‑source development tools, while Yoan Fanise, creative director and founder of DigixArt, will explore narrative‑driven game design. The 2026 edition is being co‑organized by Koelnmesse, Show No Limit and Online Station, a partnership that combines global exhibition expertise with deep local knowledge.
Prakash Ramajillu, General Manager for Asia‑Pacific at Koelnmesse, emphasized the event’s growing international focus, stating, “This year we are placing an even stronger emphasis on internationality. We are bringing leading global gaming brands to the entertainment area while expanding the business zone with more country pavilions, networking opportunities, and greater support for independent developers through the indie area and the Thailand Pavilion, backed by the Digital Economy Promotion Agency (depa) and the Thai Game Software Industry Association (TGA).” Show No Limit’s chief executive, Pongsuk Hiranprueck, reflected on the previous year’s success, noting that more than 200,000 visitors attended, which “clearly proves that Thailand is not merely a consumer market, but a key driving force of culture and the creative economy at the Asian level.” The venue for the four‑day spectacle will be the Queen Sirikit National Convention Center in Bangkok, with public dates set from October 29 to November 1, 2026.
The business area itself will be open exclusively to industry professionals and accredited media on October 29 and 30, offering a focused environment for B2B interactions, press briefings and partnership negotiations. When the inaugural Gamescom × Thailand Game Show took place last year, it attracted 206,159 visitors from 95 countries, and the business zone welcomed 5,590 professionals representing 81 nations over its four‑day run. Building on that momentum, the 2026 edition aims to deepen cross‑border collaboration, spotlight emerging talent, and reinforce Thailand’s position as a vibrant hub for both gaming consumption and creation in Southeast Asia.