Evolution of a Vision: ProbablyMonsters Shifts Gears

After departing Bungie, Harold Ryan founded ProbablyMonsters in 2016 with the goal of revolutionizing AAA game development. However, the industry has undergone substantial changes since then. ProbablyMonsters has now revealed its first two games, Storm Lancers and Ire: A Prologue, marking a departure from its initial AAA-focused strategy. The company has adopted a more flexible approach, akin to the AA publishers of the 2000s, focusing on smaller, quicker-to-market titles. This shift is a response to the evolving market, where live-service games dominate and development budgets are skyrocketing. ProbablyMonsters' new model involves multiple short-, mid-, and long-term projects, with a focus on sustainability and adaptability. The company has reduced its workforce and restructured its teams to be more integrated and agile. Ryan emphasizes the importance of being responsible with investments and acknowledging the rapid changes in the industry. ProbablyMonsters' vision remains centered on providing respectful, long-lasting careers for game developers, but its approach has changed to accommodate the shifting landscape. The company's future plans include a range of genres and platforms, with a focus on delivering games that meet the needs of their target audiences.