The Current State of the Indie Gaming Industry in 2024
The gaming industry is experiencing significant layoffs and studio closures, including notable indie studios. Recently, GamesIndustry.biz spoke with several indie developers to discuss the major issues the sector is facing and the support required to keep indie studios thriving. A key challenge developers mentioned is securing funding, made more difficult by the competitive market and the tendency for developers to underprice their games. This, combined with financing issues, has a squeezing effect that can lead to studio closures and make it hard for developers to earn a living from game development. Finji CEO Rebekah Saltsman agrees, pointing out that long development cycles, team size, and "astronomical" budgets exacerbate the problem. She notes that finding external funding or a marketing partner can feel impossible, even for established studios. Another challenge for indie developers, such as those using third-party engines like Unity, is keeping up with technological advancements during long development cycles. The creative process itself is also a significant challenge, with every game needing a solid story and vision. However, ensuring room for creativity without delaying production or exceeding budgets is difficult. Discoverability and visibility are additional concerns, with many good games competing for attention on digital distribution services and at events. Developers express the difficulty in standing out and reaching their target audience, especially with the constant changes in marketing strategies. The solution, according to several developers, includes events like Gamescom and its Indie Arena Booth, which provide a platform for indie games to get noticed. Additionally, the industry can support indie development by offering mentorship and guidance to the next generation of developers, helping them navigate the challenges of game development and potentially leading to modest profits that can keep studios open.