Atari Shifts Focus to Retro Gaming

Atari, a brand synonymous with retro gaming, has been redefining its strategy under the leadership of CEO Wade Rosen. The company has been investing in and acquiring various entities that specialize in retro gaming, such as Digital Eclipse, Nightdive Studios, and Antstream Arcade. Rosen explains that this shift in focus is a deliberate effort to leverage Atari's strengths and passion for retro gaming, rather than competing directly with industry giants like Microsoft, Sony, and Nintendo. By concentrating on its core competencies, Atari aims to deliver high-quality experiences that cater to the nostalgia of retro gaming enthusiasts, while also introducing its classic games to new audiences.