Sponsored | How Streamers Are Revolutionizing Games Marketing
The gaming industry has transitioned from a subculture to a mainstream phenomenon, with Twitch at the forefront. The platform's audience has evolved, attracting brands, creators, and celebrities like Valkyrae, Charlie XCX, and NASA. Twitch's content categories have expanded beyond gaming, now encompassing music, sports, and more, with 20 billion hours watched in 2024 alone. TwitchCon, a semi-annu…
Feb. 25, 2025, 2 p.m.