Mainstream Games Like The Lord of the Rings Require Retail Presence
Although major AAA titles are increasingly shifting their sales to digital platforms, with 68% of Elden Ring's UK launch sales being digital, mainstream IPs still benefit from a retail presence, according to Daedalic's head of publishing, Jonas Hüsges. In a Gamescom interview with GamesIndustry.biz, Hüsges emphasized the need to engage with the target audience through various channels, including …
Aug. 24, 2022, 9:17 a.m.