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Bain & Co Report Reveals Only 20% of Gamers Actively Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this healthy macro‑trend, player behaviour remains heavily tilted toward the familiar. According to Bain & Company’s latest annual Gaming Report – which gathered re…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Pursue New Releases
The worldwide market for gaming software has been expanding at an average compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to continue for another four‑year period. Yet, despite this steady financial ascent, player behavior tells a different story: about two‑thirds of gamers gravitate toward familiar titles or sequels, while only one…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Seek New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this healthy macro‑level growth, player behavior remains surprisingly conservative: about two‑thirds of gamers say they gravitate toward familiar experiences or seque…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only 20% of Gamers Actively Look for New Releases
The global market for video‑game software has been expanding at a modest but steady pace, posting a compound annual growth rate of roughly three percent over the last four years. Analysts expect this trajectory to hold steady for the next four‑year horizon as well. Despite this overall upward trend, player behavior tells a more nuanced story. A recent Bain & Company Gaming Report, which gathered …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this overall growth, player behavior shows a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward existing franchises or sequel…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Seek New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year horizon. Despite this healthy financial trajectory, player behavior tells a different story: roughly two‑thirds of gamers gravitate toward familiar franchises or sequels, while me…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Finds Only One in Five Gamers Pursue New Releases
The global market for video‑game software has been expanding at a modest but steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this overall growth, player behaviour shows a strong preference for familiar experiences. In fact, the latest annual Gaming Report from Bain & Company, …
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only One in Five Gamers Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this overall growth, player behavior remains heavily tilted toward the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles that feel know…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at an average compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this steady financial climb, player behavior tells a different story: roughly two‑thirds of gamers gravitate toward familiar franchises or sequels, while only one…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year horizon. Despite this overall growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s most recent annual Gaming Report—based on a survey …
Aug. 18, 2026, 1 p.m.