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Bain & Co Report Reveals Only 20% of Gamers Pursue New Releases
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this overall growth, player behavior remains heavily skewed toward the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles they alread…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect this trajectory to continue for the next four-year period. Despite this healthy growth, player behavior remains heavily tilted toward the familiar: about two‑thirds of gamers say they gravitate toward existing franchises or sequels…
Aug. 18, 2026, 1 p.m.
News
Bain & Company Finds Only One in Five Gamers Pursue Fresh Titles
The global market for video‑game software has been expanding at a modest but steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this overall upward trajectory, player behaviour reveals a pronounced preference for the familiar: about two‑thirds of gamers say they gravitate toward …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Yet, despite this overall growth, the majority of players remain loyal to familiar experiences. In fact, two‑thirds of respondents indicated they gravitate toward sequels …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Pursue New Releases
The global market for video‑game software has been expanding at a modest but steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that trajectory to hold steady for the next four‑year period. Despite this overall growth, player behavior remains heavily skewed toward the familiar. Two‑thirds of respondents in a recent worldwide survey said they …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Seek New Releases
The worldwide market for gaming software has been expanding at an average compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year period. Despite this steady growth, player behavior remains heavily tilted toward the familiar: about two‑thirds of gamers say they prefer titles they already know or sequels to …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year cycle. Despite this overall growth, player behavior remains heavily skewed toward the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles they already kn…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only One in Five Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for at least another four‑year period. Despite this healthy macro‑trend, player behavior tells a different story: about two‑thirds of gamers say they gravitate toward familiar franchises or sequels, whil…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Hunt for New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for at least another four‑year cycle. Yet, despite this healthy financial backdrop, player behavior remains surprisingly conservative: about two‑thirds of gamers say they gravitate toward familiar franc…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts anticipate that this momentum will continue for the next four-year horizon. Yet, despite this overall growth, the preferences of players reveal a striking reluctance to explore new experiences. According to Bain & Company’s latest annu…
Aug. 18, 2026, 1 p.m.