Connecting the Games Industry with Charities: Introducing Cause+Select
The video game industry has long been involved in charitable endeavors, with organizations like GamesAid and SpecialEffect, as well as events such as Games Done Quick and Humble Bundle, raising funds for various causes. However, charities are currently facing significant challenges, including increased pressure due to geopolitical changes. In response, Ctrl+Impact has created the Cause+Select platform to bridge the gap between charities and the games industry. The platform allows charities to share information about their campaigns and enables game companies and content creators to find and connect with organizations that align with their values. By facilitating these partnerships, Cause+Select aims to create mutually beneficial relationships, providing charities with access to the games industry and game companies with opportunities to support worthy causes, while also offering benefits such as tax incentives and access to talent. The ultimate goal of Cause+Select is to make a tangible impact on the world, enabling the games industry to demonstrate its contributions to various causes and create meaningful change.