Voodoo Introduces Innovative Mobile Publishing Strategy

Voodoo has unveiled a novel publishing approach for casual and midcore mobile games and developers. The model, as covered by PocketGamer.biz, prioritizes mobile titles that demonstrate potential for long-term engagement and financial viability. Developers can submit their games for consideration via Voodoo's dedicated publishing portal. Additionally, the firm will provide partner studios with comprehensive marketing and monetization support, leveraging advertising and in-app purchases. According to Alexander Shea, Voodoo's head of publishing, "This enable us to assist these studios in achieving market traction, revenue stability, and substantial profitability within six months of launch."