During the first half of 2026, CD Projekt Red posted revenue of $116.5 million (approximately 435 million PLN), representing a 23 percent rise compared with the same period a year earlier. The company’s bottom line also improved dramatically, with net profit climbing 37 percent to $66.7 million (about 249 million PLN). This surge pushed net profit margin to an impressive 57.2 percent, underscoring the firm’s strong financial health.

A cornerstone of the recent performance boost is the ambitious three‑year rollout plan for The Witcher franchise. The flagship title, The Witcher 3: Wild Hunt – Remastered, is slated for release on 29 September across multiple platforms, including PC, PlayStation 5, Xbox Series X|S, and, for the first time, a native version for the upcoming Switch 2 console.

Existing owners of the original game will receive the remastered edition at no extra charge, and the package will bundle both of the original expansions, offering a complete experience in a single download. In addition to the console launch, CD Projekt Red has struck a strategic partnership with Blizzard Entertainment. Through this alliance, the Remastered edition and the forthcoming expansion titled Songs of the Past will become available on Blizzard’s Battle.net platform, expanding the game’s reach to a broader online audience and leveraging Blizzard’s robust distribution network. The sales figures for The Witcher series continue to climb.

To date, The Witcher 3: Wild Hunt has sold more than 65 million copies worldwide. When the entire franchise is taken into account—including the earlier titles The Witcher and The Witcher 2: Assassins of Kings—the cumulative sales now exceed 90 million units, cementing the series as one of the most successful RPGs of the modern era. The other flagship property, Cyberpunk 2077, is also delivering solid numbers. The game has surpassed the 40 million‑copy sales threshold, while its major expansion, Phantom Liberty, has moved 15 million units in under three years since its launch.

The Cyberpunk brand has further permeated popular culture this year: the virtual city of Night City made cameo appearances in the newly released titles Wuthering Waves and Apex Legends, and a Cyberpunk‑themed trading card game launched on Kickstarter, quickly becoming the platform’s most‑funded project to date. On the audiovisual front, CD Projekt Red is extending the Cyberpunk universe into streaming media. The sequel to the acclaimed anime series Cyberpunk: Edgerunners, co‑produced with Studio Trigger, is scheduled to debut on Netflix on 20 October. This continuation aims to deepen the narrative and attract new fans to the franchise’s lore.

Chief Financial Officer Piotr Nielubowicz highlighted that licensing revenues are playing an increasingly pivotal role in the company’s earnings mix. He noted that beyond direct game sales, income from partnerships, merchandise, and media adaptations is growing steadily, providing a diversified revenue stream that cushions the business against market volatility. Earlier in the year, CD Projekt announced the third expansion for the original 2015 release of The Witcher 3, a move that coincided with a modest 6 percent rise in overall quarterly revenue, which reached $52.5 million (191 million PLN) in the first quarter.

This incremental growth reflected continued consumer interest in the franchise’s expanding content library. In June, the parent company CD Projekt officially rebranded its development arm to CD Projekt Red, aligning the corporate identity with the well‑known studio name that has become synonymous with high‑quality, narrative‑driven games.

The name change is intended to streamline brand recognition and reinforce the company’s commitment to delivering premium interactive experiences. Looking ahead, CD Projekt Red’s roadmap suggests a sustained focus on both franchise expansion and new intellectual property development.

The upcoming Witcher 3: Remastered launch, the Battle.net partnership, and the continued rollout of Cyberpunk‑related media are all designed to keep the company’s flagship titles in the public eye while generating multiple revenue streams. With robust profit margins, a diversified licensing portfolio, and a clear strategic vision, CD Projekt Red appears well‑positioned to maintain its growth trajectory throughout the remainder of 2026 and beyond.