Fostering Unity Through Gaming: Jaye Watts' Vision for Coexist Gaming

Jaye Watts, a lifelong gamer and entrepreneur, recognized the need for a social hub where people could connect over their shared passion for gaming. This realization led to the creation of Coexist Gaming, a subscription-based gaming lounge and co-working space in New York City. For a daily fee of $20, members can enjoy unlimited gameplay on a variety of arcade machines and consoles, as well as purchase food and beverages. The company offers three monthly membership tiers, each with its own set of benefits, including access to training courses, workshops, and a music studio. Watts' goal in establishing Coexist Gaming was to create an inclusive environment where people from all backgrounds could feel welcome and safe. Her vision was shaped by her own experiences as a woman in the gaming community, where she often faced ostracism and societal expectations. After reconnecting with gaming in New York, Watts noticed a lack of community-driven spaces and decided to fill this gap. Coexist Gaming has been successful, with substantial growth during the COVID-19 pandemic, thanks in part to its online offerings and social engagement. The company is now expanding to new locations, with a focus on creating a culture of inclusivity and community. Watts emphasizes that Coexist Gaming is not just an entertainment venue, but also a hub for learning and career development, with classes, seminars, and tournaments. The company's programming courses are a key part of its offerings, and its events have become a major draw, including a recent activation at the Jacob Javits Center. Watts' ultimate goal is to make Coexist Gaming a household name, with a presence in multiple cities and a range of multimedia projects, including podcasts and film.