The upcoming Gamescom Asia x Thailand Game Show has made public its full exhibitor roster for the 2026 edition, confirming the participation of several heavyweight developers and publishers alongside a host of regional partners. Among the marquee names are Capcom, Bandai Namco, and The Pokémon Company, while Nintendo and PlayStation will be represented through their local collaborators rather than direct corporate stalls. Notably, Sony chose not to operate its own pavilion at last month’s Gamescom, a decision that set it apart from rivals such as Nintendo and Xbox, which maintained a physical presence.
In addition to the headline brands, the show will feature a diverse mix of companies ranging from indie studios to technology providers. Participants include 4Divinity, Elementa, Gryphline, Kuro Games, as well as hardware and peripheral manufacturers like Razer, AMD, and Lenovo.
This eclectic lineup reflects the event’s ambition to cater to every segment of the gaming ecosystem, from console and PC hardware to mobile and cloud‑based experiences. The business area of the exhibition is set to host booths from twenty‑five different countries and regions, underscoring the event’s truly international flavor. Dedicated pavilions will represent Austria, Germany, the Philippines, South Korea, Spain, and the host nation Thailand, among others. These national showcases give visitors a chance to explore region‑specific trends, government support programs, and local talent pipelines, fostering cross‑border collaboration.
Beyond the exhibition floor, Gamescom Asia x Thailand will run a series of pitch and reverse‑pitch contests designed to connect creators with financiers and publishers. Xsolla, a leading video‑game commerce platform, is sponsoring the "Invest Circle and VIP XPerience," an exclusive networking hub where developers, investors, and publishers can meet face‑to‑face, discuss funding opportunities, and negotiate publishing deals. This initiative aims to streamline the often‑complex process of bringing a game from concept to market, especially for independent studios seeking global exposure.
The conference program will feature more than 70 speakers drawn from over 20 countries, spread across four distinct stages. Among the most anticipated talks is a keynote by John Romero, co‑founder of id Software, titled "Why We Still Make Games." Romero will also be honored with the event’s lifetime achievement award, recognizing his decades‑long influence on the industry. Other confirmed speakers include Nick Herman and Dennis Lenart of AdHoc Studio, Zhen Fang – Vice President of Roblox and head of its international division, Jane Lau, head of production at Tencent, Emilio Coppola, executive director of the Godot engine, and Yoan Fanise, creative director and founder of DigixArt. The 2026 edition is being co‑organized by Koelnmesse, Show No Limit, and Online Station, a partnership that blends global exhibition expertise with local market insight.
Prakash Ramajillu, General Manager for Asia‑Pacific at Koelnmesse, emphasized the event’s growing international focus, stating, "This year we are placing an even stronger emphasis on internationality. We are bringing leading global gaming brands to the entertainment area while expanding the business zone with more country pavilions, networking opportunities, and greater support for independent developers through the indie area and the Thailand Pavilion, backed by the Digital Economy Promotion Agency (depa) and the Thai Game Software Industry Association (TGA)." Pongsuk Hiranprueck, CEO of Show No Limit, reflected on the previous year’s success, noting that more than 200,000 attendees demonstrated Thailand’s evolution from a pure consumer market to a cultural and creative engine within the Asian gaming landscape. He added that the upcoming show will build on that momentum by offering expanded exhibition space, richer content, and deeper engagement with both regional and global stakeholders.
The venue for the 2026 Gamescom Asia x Thailand Game Show is the Queen Sirikit National Convention Center in Bangkok, with the main event scheduled from October 29 to November 1. The business area will be accessible to industry professionals and press on October 29 and 30, providing a focused environment for B2B meetings, media briefings, and partnership negotiations. Looking back, the inaugural Gamescom x Thailand Game Show attracted 206,159 visitors from 95 countries, while the business zone hosted 5,590 professionals representing 81 nations over four days.
Those figures set a high bar for 2026, and organizers are confident that the expanded international pavilion lineup, enhanced networking programs, and a robust speaker roster will drive even greater participation and impact across the Southeast Asian gaming ecosystem.