The Average Cost to Encourage a Mobile Gamer to Make a First In-App Purchase is $35.42

News Oct. 1, 2019

Latest in - Academy

07.10.2026, 14:00
How to Operate an Indie Game Studio: Part 2 – Shaping Your Future

In the previous installment we broke down what a game studio actually is and explored how its core …
07.10.2026, 14:00
Guidelines for Steering an Indie Game Studio: Part Two – Shaping Your Future

In the previous installment we broke down what constitutes a game studio and explored how pinpointi…
30.09.2026, 14:00
How to Operate an Indie Game Studio: Part 1 – Defining the Studio

Creating video games is a demanding endeavor. The reality for most independent studios is that they…
25.09.2026, 12:00
"Crowdfunding is essentially a marketing and community effort" – Essential insights for developers planning a Kickstarter game launch in 2026

Even though the era of game studios pulling in eye‑popping sums on Kickstarter may feel behind us, …
25.09.2026, 12:00
"Crowdfunding is essentially a marketing and community effort" – Key Insights for Game Developers Considering Kickstarter in 2026

Even though the era of massive, headline‑grabbing Kickstarter campaigns for video games may be fadi…

Latest in - Stub

Latest in - Data

24.04.2026, 12:17
Xbox Removes Call of Duty from Game Pass: A Strategic Move

Xbox recently announced that Call of Duty will no longer be included in Game Pass Ultimate at launc…
23.12.2025, 09:00
Unveiling the 2025 Gaming Landscape: A Year in Review

As the gaming industry takes a break for the holiday season, we revisit our cherished traditions th…
21.10.2025, 12:25
European Game Industry Faces Significant Job Insecurity, with Over 26% of Professionals Laid Off in the Past Year

More than a quarter of European game developers have experienced layoffs in the past year, with 10.…
10.07.2025, 19:56
Nintendo Announces End of Switch Game Voucher Program

The Switch Game Voucher service will be discontinued by Nintendo. As of January 30, 2026, at 11:59p…
17.12.2024, 12:28
UK Video Game Sales Experience a Decline on Black Friday

The UK video game market witnessed a significant decline in sales during November, with just over t…

Latest in - Opinion

02.10.2026, 15:19
Sony's Late Consultation on Physical Media: Better Late Than Never | Opinion

Sony’s recent move to poll its development partners about the decision to discontinue physical game…
02.10.2026, 15:19
Sony's Late Consultation on Physical Media: Better Late Than Never

Sony's recent move to poll its development partners about the decision to cease support for physica…
02.10.2026, 15:19
Sony’s Late Consultation on Physical Media: Better Late Than Never | Opinion

The recent revelation that Sony has begun polling its development partners about the decision to ce…
02.10.2026, 15:19
Sony Seeks Partner Feedback on Physical Media Phase‑Out | Opinion

Sony has recently announced that it is reaching out to its development partners for feedback on the…
02.10.2026, 15:19
Sony’s Late Consultation on Physical Media: Better Late Than Never – Opinion

The recent revelation that Sony is reaching out to its development partners for feedback on the com…