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Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their ambition is to build a studio that operates sustainably, treats its staff fairly and shares the financial rewards of success with the whole team. Shefta brings extensive leadership experience, having previousl…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that operates sustainably, treats its staff fairly, and shares the financial upside of its successes with the people who create the games. Shefta brings a wealth of leaders…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games has been launched by two veterans of the hit title Human: Fall Flat – Sitara Shefta, who will serve as chief executive officer, and Will Dudley, taking on the role of chief creative officer. Their shared ambition is to build a studio that operates sustainably, treats its staff fairly, and shares the financial rewards of success with the people who create the games. Shefta bring…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human : Fall Flat – Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to create a studio that treats its staff fairly, offers long‑term stability, and rewards the team when its games succeed. Shefta previously led No Brakes Games Tenerife as CEO and studio …
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that operates on sustainable principles, treats its staff fairly and rewards them directly for the success of the games they create. Shefta brings a wealth of experience fr…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was launched by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to construct a studio that operates on sustainable principles, treats its staff fairly, and shares the rewards of success with the team. Shefta previously held the roles of CEO and studio h…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was launched by two veterans of the hit title Human: Fall Flat – Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their ambition is to build a studio that operates sustainably, treats its staff fairly and shares the fruits of any commercial triumph with the people who create the games. Shefta brings a wealth of leadership ex…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to create a studio that operates on sustainable principles, treats its staff fairly, and shares the financial rewards of success with the whole team. Shefta brings extensive leadership exper…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games has been launched by two seasoned veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that operates sustainably, treats its staff fairly, and shares the financial rewards of success with the team. Shefta brings a wealth of experience from her …
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared vision is to build a studio that treats its staff fairly, offers sustainable employment, and shares the financial rewards of success with the team. Shefta brings extensive leadership experience to the v…
Aug. 19, 2026, 10 a.m.