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Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat – Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared vision is to create a studio that operates sustainably, treats its staff fairly and rewards the team when its games succeed. Shefta’s résumé includes a stint as CEO and studio head of No Brakes Games …
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games has been launched by two seasoned veterans of the hit title Human: Fall Flat – Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that operates on sustainable principles, treats its staff fairly, and shares the financial rewards of success with the whole team. Shefta brings a wealth o…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared vision is to create a studio that operates sustainably, treats its staff fairly, and shares the financial rewards of success with the whole team. Shefta brings extensive leadership experience to the ven…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Open New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games has been launched by two veterans of the hit title Human: Fall Flat – Sitara Shefta, who will serve as chief executive officer, and Will Dudley, taking on the role of chief creative officer. Their shared ambition is to build a studio that operates sustainably, treats its staff fairly and rewards them directly for the success they help create. Shefta brings extensive leadership …
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Open New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat – Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that operates sustainably, treats its staff fairly, and shares the financial upside of successful games with the people who create them. Shefta brings a wealth of leaders…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Open New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games has been launched by two veterans of the hit title Human : Fall Flat – Sitara Shefta, who now serves as Chief Executive Officer, and Will Dudley, the company’s Chief Creative Officer. Their shared ambition is to build a studio that not only delivers fresh, inventive games but also treats its staff fairly and shares the fruits of success with them. Shefta brings extensive leader…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Open New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was launched by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their ambition is to build a sustainable development house that treats its staff fairly and shares the fruits of any success with them. Shefta comes to the venture with a solid résumé: she previously ran No Brakes …
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that operates sustainably, treats its staff fairly and rewards them proportionally to the success of the games they create. Shefta brings extensive leadership experience to…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was founded by two veterans of the hit title Human: Fall Flat – Sitara Shefta, who now serves as chief executive officer, and Will Dudley, the chief creative officer. Their shared ambition is to build a studio that treats its staff fairly, offers long‑term stability, and shares the financial upside of successful games with the people who create them. Shefta comes to the venture…
Aug. 19, 2026, 10 a.m.
News
Human: Fall Flat Alumni Establish New UK Studio Pretty Cool Games with Backing from Arknights Creator Hypergryph
Pretty Cool Games was launched by two veterans of the hit title Human: Fall Flat—Sitara Shefta, who now serves as Chief Executive Officer, and Will Dudley, the Chief Creative Officer. Their shared vision is to build a studio that operates on sustainable principles, treats its staff fairly, and directly rewards team members when the company succeeds. Shefta brings a wealth of leadership experien…
Aug. 19, 2026, 10 a.m.