Bain & Co Report Reveals Only One in Five Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts anticipate that this momentum will persist for another four‑year horizon. Yet, despite this healthy macro‑level growth, player behaviour remains surprisingly conservative. According to Bain & Company’s latest annual Gaming Report, whic…
Aug. 18, 2026, 1 p.m.