Bain & Co Report: Only One in Five Gamers Actively Pursues New Titles
The global market for video‑game software has been expanding at a modest but steady pace, posting a compound annual growth rate of roughly three percent over the past four years. Analysts expect this trajectory to continue for the next four‑year horizon, keeping the industry on a gentle upward slope. Yet, beneath the headline numbers, player behaviour reveals a striking conservatism: about two‑th…
Aug. 18, 2026, 1 p.m.