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Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this overall growth, player behavior shows a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward existing franchises or sequel…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Seek New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year horizon. Despite this healthy financial trajectory, player behavior tells a different story: roughly two‑thirds of gamers gravitate toward familiar franchises or sequels, while me…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Finds Only One in Five Gamers Pursue New Releases
The global market for video‑game software has been expanding at a modest but steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this overall growth, player behaviour shows a strong preference for familiar experiences. In fact, the latest annual Gaming Report from Bain & Company, …
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only One in Five Gamers Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this overall growth, player behavior remains heavily tilted toward the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles that feel know…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at an average compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this steady financial climb, player behavior tells a different story: roughly two‑thirds of gamers gravitate toward familiar franchises or sequels, while only one…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year horizon. Despite this overall growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s most recent annual Gaming Report—based on a survey …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for at least another four‑year horizon. Despite this overall upward trajectory, player behaviour remains surprisingly conservative: about two‑thirds of gamers say they gravitate toward familiar franchi…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only One in Five Gamers Pursue Fresh Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly 3 % over the past four years, and analysts expect this momentum to continue for another four‑year horizon. Yet, despite the healthy revenue trajectory, player behavior tells a more nuanced story. According to Bain & Company’s latest annual Gaming Report, which gathered responses from more t…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to continue for the next four‑year cycle. Yet, despite this healthy financial backdrop, player behavior shows a pronounced conservatism: about two‑thirds of gamers say they gravitate toward familiar franchises or …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to persist for at least another four‑year horizon. Despite this overall upward trajectory, player behavior reveals a striking conservatism: about two‑thirds of gamers gravitate toward familiar franchises or sequel…
Aug. 18, 2026, 1 p.m.