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Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year horizon. Yet, despite this healthy macro‑level growth, the preferences of individual players reveal a striking conservatism: about two‑thirds of gamers say they gravitate toward f…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Seek New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to continue for the next four-year period. Despite this overall growth, player behavior reveals a striking preference for familiar experiences. According to Bain & Company’s annual Gaming Report, which gathered resp…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
Global revenue from gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Yet, despite this healthy market trajectory, player behavior is heavily skewed toward the familiar: about two‑thirds of gamers say they gravitate to existing franchises or sequ…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Seek New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to hold for the next four-year period as well. Despite this overall growth, player behavior reveals a strong preference for familiar experiences: about two‑thirds of gamers say they gravitate toward titles they a…
Aug. 18, 2026, 1 p.m.
News
Bain & Company Finds Only 20% of Gamers Actively Pursue New Releases
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for at least another four‑year horizon. Yet, despite this healthy financial backdrop, player behaviour reveals a striking reluctance to explore unfamiliar titles. In fact, Bain & Company’s latest annua…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue Fresh Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four‑year horizon. Yet, despite this healthy financial backdrop, player behavior remains heavily weighted toward the familiar. According to Bain & Company’s annual Gaming Report – which ga…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect this momentum to continue for another four‑year cycle. Despite this healthy macro‑trend, player behavior remains heavily skewed toward the familiar: two‑thirds of respondents said they gravitate toward existing franchises or seq…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to continue for another four‑year cycle. Despite this healthy financial backdrop, player behavior remains surprisingly conservative: about two‑thirds of gamers say they gravitate toward familiar franchises or sequels,…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Pursue New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year stretch. Despite this healthy financial backdrop, player behavior reveals a striking conservatism: about two‑thirds of gamers gravitate toward familiar franchises or sequels, while…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only One in Five Gamers Pursue New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year period. Despite this healthy macro‑level growth, player behavior tells a different story: about two‑thirds of gamers gravitate toward familiar franchises or sequels, while merely t…
Aug. 18, 2026, 1 p.m.