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Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
Global revenue from gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Despite this overall growth, player behavior remains heavily skewed toward the familiar: about two‑thirds of gamers say they prefer sequels or titles they already know, while o…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this healthy macro‑level growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s latest annual Gaming Report, which gathe…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only One in Five Gamers Pursue Fresh Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four‑year period. Yet, despite this healthy financial trajectory, the habits of players reveal a striking conservatism: about two‑thirds of gamers say they gravitate toward familiar franch…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year cycle. Yet, despite this healthy financial trajectory, player behavior tells a different story: about two‑thirds of gamers gravitate toward familiar franchises or sequels, and mere…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Yet, despite this healthy financial trajectory, player behavior reveals a strong preference for the familiar: two‑thirds of surveyed gamers say they gravitate toward known…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to continue for another four-year stretch. Yet player behavior tells a different story: about two‑thirds of gamers gravitate toward familiar franchises or sequels, while merely one in five actively seeks out brand‑new…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to continue for the next four-year period. Yet, despite this healthy financial outlook, player behavior reveals a strong preference for familiar experiences. According to Bain & Company’s most recent annual Gaming R…
Aug. 18, 2026, 1 p.m.
News
Bain & Company Finds Only 20% of Gamers Actively Look for New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly 3 percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Despite this healthy macro‑level growth, player behaviour reveals a striking reluctance to explore unfamiliar titles. According to Bain & Company’s latest annual Gaming Report…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Despite this healthy macro‑level growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s latest annual Gaming Report, which gathe…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only 20% of Gamers Actively Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to continue for the next four-year period. Despite this healthy macro‑level growth, the underlying preferences of players reveal a more cautious appetite for novelty. According to Bain & Company’s latest annual G…
Aug. 18, 2026, 1 p.m.