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Bain & Co Report Finds Only 20% of Gamers Actively Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for another four-year horizon. Despite this healthy overall trajectory, player behavior reveals a striking preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or gam…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Pursue New Releases
Global revenue from video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to persist for another four‑year horizon. Yet, despite this healthy market trajectory, player behavior shows a strong bias toward the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Releases
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four‑year horizon. Despite this overall growth, player behavior remains heavily tilted toward the familiar. According to Bain & Company’s latest annual Gaming Report, which gathered respons…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only 20% of Gamers Actively Pursue New Releases
Global revenue from video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year stretch. Despite this healthy financial backdrop, player behavior tells a different story: roughly two‑thirds of gamers gravitate toward familiar franchises or sequels, while only o…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Releases
The worldwide market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to continue for at least another four‑year cycle. Yet the same data reveal a paradox: while the industry is growing, the majority of players are not actively hunting for fresh experiences. In fact, about two‑th…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Pursue New Titles
The worldwide market for video‑game software has been expanding at a modest compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year horizon. Despite this steady financial rise, player behavior tells a different story: about two‑thirds of gamers still gravitate toward familiar franchises or sequels, while on…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Pursue New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to continue for the next four-year period. Despite this overall growth, player behavior reveals a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles that feel …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Actively Look for New Titles
The global market for video‑game software has been expanding at a modest compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to persist for another four‑year horizon. Despite this steady financial growth, player behaviour tells a different story: about two‑thirds of gamers still gravitate toward familiar franchises or sequels, while onl…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Pursue New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for at least another four‑year period. Despite this healthy overall trajectory, player behavior reveals a striking conservatism: roughly two‑thirds of gamers tend to stick with familiar franchises or sequel…
Aug. 18, 2026, 1 p.m.
News
Bain & Company: Study Finds Only 20% of Gamers Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for another four‑year cycle. Despite this healthy financial trajectory, player behavior tells a different story: two‑thirds of gamers say they gravitate toward familiar franchises or sequels, while merel…
Aug. 18, 2026, 1 p.m.