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Bain & Co Report Finds Only 20% of Gamers Actively Look for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year cycle. Despite this overall growth, player behavior remains heavily tilted toward the familiar: two‑thirds of respondents say they gravitate toward sequels or titles they already k…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue New Titles
The global market for video‑game software has been expanding at a modest but steady pace, growing at an average compound annual rate of roughly three percent over the last four years. Analysts expect this trajectory to hold steady for the next four‑year horizon as well. Yet, beneath these encouraging macro figures lies a striking behavioural pattern among players: roughly two‑thirds of them gravi…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Seek New Releases
The global market for video‑game software has been expanding at a modest but steady pace, growing at an average compound annual rate of roughly three percent over the last four years. Analysts anticipate that this trajectory will continue for at least another four‑year period, suggesting a long‑term, incremental increase in revenue rather than a sudden surge. Despite this overall growth, player b…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
Global revenue from video‑game software has been expanding at an average compound annual growth rate of roughly three percent over the past four years, and analysts expect the same pace to continue for the next four‑year horizon. Yet, despite this steady financial climb, player behavior remains heavily skewed toward the familiar: about two‑thirds of gamers say they gravitate toward known franchis…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year cycle. Yet, despite this healthy financial trajectory, player behavior reveals a surprising reluctance to explore fresh titles. According to Bain & Company’s latest annual Gaming Rep…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Pursue New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for at least another four‑year horizon. Despite this healthy macro‑trend, the underlying player behaviour tells a different story: roughly two‑thirds of gamers say they gravitate toward familiar franch…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Pursue New Titles
The worldwide market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four‑year cycle. Yet, despite this healthy financial trajectory, player behavior is heavily skewed toward the familiar. According to the latest Bain & Company Gaming Report – an annual …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only One in Five Gamers Pursue New Releases
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for at least another four‑year cycle. Yet the same data reveal a striking paradox: while the industry is growing, the majority of players are not actively hunting for fresh experiences. In fact, about …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Finds Only One in Five Gamers Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to persist for the next four-year horizon. Yet, despite this healthy financial backdrop, player behavior reveals a strong preference for the familiar: about two‑thirds of gamers gravitate toward known franchises or se…
Aug. 18, 2026, 1 p.m.
News
Bain & Company Finds Only One in Five Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year period. Despite this healthy financial trajectory, player behavior tells a different story: about two‑thirds of gamers say they gravitate toward familiar franchises or sequels, wh…
Aug. 18, 2026, 1 p.m.