Bain & Co Report Reveals Only 20% of Gamers Actively Hunt for New Titles
The global market for video‑game software has been expanding at a modest but steady pace, growing at an average compound annual rate of roughly three percent over the last four years. Analysts expect that this trajectory will continue for at least the next four‑year horizon, suggesting a stable, if unspectacular, growth environment for the industry. However, the underlying consumer dynamics tell …
Aug. 18, 2026, 1 p.m.