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Bain & Company Report Finds Only 20% of Gamers Actively Look for New Titles
The worldwide revenue generated by gaming software has risen at a steady compound annual growth rate of roughly three percent over the last four years, and analysts anticipate this momentum will persist for the next four-year period. Yet, despite this expanding market, player behavior reveals a surprisingly cautious attitude toward novel experiences. According to Bain & Company’s latest annual Ga…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year horizon. Despite this overall upward trajectory, player behavior reveals a striking conservatism: about two‑thirds of gamers tend to stick with familiar franchises or sequels, whil…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only One in Five Gamers Pursue New Titles
The global market for video‑game software has been expanding at a modest but steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that trajectory to continue for the next four‑year horizon. Despite this overall growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s latest annual Gaming Report, which ga…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only 20% of Gamers Actively Look for New Releases
The worldwide market for gaming software has been expanding at an average annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this steady financial climb, player behavior tells a different story: about two‑thirds of gamers say they gravitate toward familiar franchises or sequels, while only one …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year cycle. Despite this overall growth, player behavior reveals a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles they already k…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Seek New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year cycle. Despite this healthy overall growth, player behavior shows a pronounced preference for the familiar: about two‑thirds of gamers say they gravitate toward existing franchises o…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four‑year horizon. Yet, despite this healthy financial trajectory, player behavior reveals a striking conservatism: roughly two‑thirds of gamers gravitate toward familiar franchises or sequels,…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect this momentum to persist for at least the next four-year horizon. Despite this healthy macro‑level growth, the underlying player behavior tells a more nuanced story. According to Bain & Company’s latest annual Gaming Report, which …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Releases
Global revenue from video‑game software has been expanding at a steady compound annual growth rate of roughly 3 % over the last four years, and analysts expect that momentum to persist for the next four‑year horizon. Yet player behavior tells a different story: about two‑thirds of gamers say they gravitate toward familiar franchises or sequels, while merely one in five actively seeks out brand‑ne…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four‑year horizon. Yet, despite this healthy financial backdrop, player behavior reveals a striking conservatism: about two‑thirds of gamers gravitate toward familiar franchises or sequels, …
Aug. 18, 2026, 1 p.m.