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Bain & Co Report Reveals Only 20% of Gamers Actively Seek New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this overall upward trajectory, player behavior remains heavily skewed toward the familiar: about two‑thirds of gamers say they gravitate toward existing franchise…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Hunt for New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Yet, despite this healthy financial trajectory, player behavior tells a different story: about two‑thirds of gamers stick to familiar franchises or sequels, and merely one…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Pursue New Releases
Global revenue from video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for at least another four‑year cycle. Despite this healthy financial backdrop, player behavior remains heavily skewed toward the familiar: about two‑thirds of gamers say they gravitate to known franchise…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Seek New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year horizon. Despite this healthy overall growth, player behavior reveals a striking reluctance to explore unfamiliar experiences. According to Bain & Company’s latest annual Gaming R…
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only One in Five Gamers Pursue New Releases
Global revenue from video‑game software has been expanding at a steady compound annual growth rate of roughly 3% over the last four years, and analysts expect the same pace to continue for the next four years. Despite this healthy market expansion, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s latest annual Gaming Report—based on a survey of more than 5…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue Fresh Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to persist for the next four-year horizon. Despite this healthy overall trajectory, player behavior reveals a pronounced preference for the familiar: about two‑thirds of respondents say they gravitate toward existing …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
Global revenue from video‑game software has been expanding at an average compound annual growth rate of roughly 3 % over the past four years, and analysts expect that momentum to persist for the next four‑year cycle. Despite this steady financial climb, player behavior reveals a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles that feel kn…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue Fresh Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly 3% over the last four years, and analysts expect that momentum to persist for another four-year cycle. Despite this overall upward trajectory, player behavior shows a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles they already k…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only One in Five Gamers Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to persist for the next four-year horizon. Yet, despite this healthy financial backdrop, player behavior reveals a striking reluctance to explore unfamiliar titles. According to Bain & Company’s latest annual Gaming R…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Pursue New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to continue for the next four-year period. Despite this overall growth, the habits of players reveal a strong preference for the familiar: about two‑thirds of gamers gravitate toward established franchises or seq…
Aug. 18, 2026, 1 p.m.