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Bain & Company Finds Only 20% of Gamers Actively Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four‑year horizon. Yet, despite this healthy financial trajectory, player behavior reveals a striking conservatism: about two‑thirds of gamers stick to familiar franchises or sequels, while…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Look for New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year stretch. Despite this healthy financial trajectory, player behavior tells a different story: roughly two‑thirds of gamers stick with familiar franchises or sequels, while only one in …
Aug. 18, 2026, 1 p.m.
News
Bain & Co: Study Finds Only One in Five Gamers Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for the next four-year period. Despite this overall growth, player behavior shows a strong preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels or titles that feel k…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only One in Five Gamers Pursue New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this momentum to continue for another four‑year stretch. Yet, despite the overall health of the industry, player behavior shows a pronounced conservatism: about two‑thirds of gamers gravitate toward familiar franchises or sequels, …
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Actively Hunt for New Releases
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect this trajectory to continue for the next four-year period. Despite this healthy macro‑level growth, player behavior tells a different story: about two‑thirds of gamers gravitate toward familiar experiences or sequels, while only on…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only 20% of Gamers Actively Pursue New Titles
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect this trajectory to continue for at least another four-year period. Despite this healthy overall growth, player behavior reveals a striking preference for the familiar: about two‑thirds of gamers say they gravitate toward sequels…
Aug. 18, 2026, 1 p.m.
News
Bain & Company Finds Only One in Five Gamers Actively Pursues New Titles
The worldwide market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for another four‑year horizon. Despite this healthy financial backdrop, player behavior tells a different story: roughly two‑thirds of gamers stick with familiar franchises or sequels, while only ab…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report: Only 20% of Gamers Actively Hunt for New Titles
The global market for video‑game software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts expect that momentum to continue for at least another four‑year period. Despite this overall growth, the habits of players reveal a striking reluctance to explore unfamiliar experiences. According to Bain & Company’s latest annual Gam…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Reveals Only 20% of Gamers Pursue New Releases
The worldwide market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the past four years, and analysts expect that momentum to continue for the next four-year horizon. Despite this healthy macro‑level growth, player behavior remains heavily skewed toward the familiar. According to Bain & Company’s latest annual Gaming Report, which gath…
Aug. 18, 2026, 1 p.m.
News
Bain & Co Report Finds Only One in Five Gamers Actively Pursues New Titles
The global market for gaming software has been expanding at a steady compound annual growth rate of roughly three percent over the last four years, and analysts anticipate that this momentum will continue for at least another four‑year cycle. Despite this overall growth, player behavior remains heavily tilted toward the familiar: roughly two‑thirds of respondents said they gravitate toward existi…
Aug. 18, 2026, 1 p.m.